Get Ideas Here for Making Money Online

Three Steps to Success in Online Marketing

2010-09-04T13:19:00.000-05:00

In the field of real estate, property values are determined by the 3 L's: "Location, Location, and Location." This is also true in the field of "attraction online marketing." The value of your online business is determined by the 3 L's: "List Building, List Relationship Development, and List Monetization."

The success of your online business is dependent on the following steps:

1. Build a List of Prospects: For more information on how to easily do this, clicking here.

2. Develop a Relationship with your List: This you can do by bringing your prospects back to your site with targeted follow up messages. This way you can quickly build rapport, brand recognition, and customer loyalty. Click here to receive free information on how to build, manage, and profit from your own list.

3. Monetize Your List: After you have developed a relationship with the people on your list, you will come to a point where they know, like, and trust you. At that point they will feel comfortable buying what you have to offer. For additional information about how to approach your list of contacts with your opportunity, click here.

Keys to Making Over $10,000 per Month in Network Marketing

2010-08-21T11:06:00.002-05:00

Question: Is your network marketing business costing you money?

Yes?

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- The #1 reason why networkers run out of money before they
even get started...and why you MUST embrace this concept if
you don't want to run out of marketing money!

- How to make THOUSANDS of dollars from the 95% of
people who say NO to your business opportunity.

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The Austin, Texas Meetup, BossFree, is Awesome!! Check it Out!!

2010-07-24T16:56:00.000-05:00

We sure had a great meetup on July 24, 2010. There were many suggestions and great ideas that really helped open my eyes to the reasons behind people's decisions to start their own home-based businesses. The answers ranged from the goal of attaining financial freedom and flexiblity, to the desire for helping others achieve their health, wellness, and monetary goals.

Please help me thank the following Meetup Members who attended our July 24, 2010 Meetup:

Barbara Aki, www.trivita.net/13103006

Cory Walker, www.PureHealthSystem.com

Angela Stafford, www.nikken.com/stafford

Charles Aki, www.trumpnetwork.com/charlesaki

We look forward to meeting you all at our next Meetup. Remember to bring lots of business cards!!

You're Invited to Join Our Austin, Texas Business Meetup Group

The purpose of this group is to share ideas and principles for achieving financial independence, with the ultimate goal of being your own boss. We meet once a month. At our Meetups, we will share ideas and strategies for succeeding in business and in life. Come prepared to learn and share. It's going to be exciting!! It's absolutely *FREE*... Click Here To Find Out the Time and Location of Our Next Business Meetup

We've Taken the Guesswork Out: Check out the Top 10 Online Businesses

2010-07-15T11:03:00.001-05:00

Do you want to start your own online business, but don't know where to begin? We have taken the guess work out and made it easier for you to begin your search.

Click here to check out the top ten online businesses.

How To Turn Any Product You Sell Into Residual Income

2010-01-06T10:59:00.004-06:00

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Would you like to make money online, but don't know where to begin? Go to CharlesAki.com for home-based business ideas to help you get started.
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The concept of this is for you to offer a subscription type product as an upsell or backend product. For example, if you're selling an ebook for $37 offer a subscription to a related e-zine for $9.95 a month. Instead of an e-zine, it could be monthly updated information for the ebook.

It's not just for e-books, you can make it work for any product or service you sell. Some subscriptions that might work for your product could be:

- e-mail/telephone consulting
- a private or members only web site
- print newsletters/magazines
- product updates
- subscription warrantees
- product insurance
- e-zine/webzines
- the ideas are endless.....

The subscription product should be related to the product or service you're selling. You could charge a weekly, monthly, or yearly subscription for the upsell product. You could sell your main product and upsell product as a total subscription package
deal. You wouldn't charge the one-time price for your main product; you would just charge the basic subscription price of the upsell product.

The major benefits are that you don't have to keep creating new upsell and back end products. Once you get enough subscribers you won't have to sell anymore, you just keep generating income from your current subscribers. You would only have to sell again if you lost a lot of subscribers.

Quote of the Day:

"You can be young without money but you can't be old
without it." -- Tennessee Williams

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html.
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Ten Breakthrough Marketing Ideas

2009-11-24T22:39:00.007-06:00

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1. Create a directory of web sites on a specific
topic. Give people the option of adding the
directory to their web site by linking to it. Put
your business advertisement at the top of the
director's home page. This technique will get lots
of people to link to your web site and give you
free advertising.

2. Do you have a product or service that doesn't
sell good? Offer it as a free bonus for someone
else's product or service. Get free advertising by
placing your web site or business ad on the
product or in the product package.

3. Trade autoresponder ads with other businesses.
If both of you send out information with auto-
responders just exchange a small classified ad
to put at the bottom or top of each other's
autoresponder message.

4. Start a free tip line. Offer a free daily, weekly,
or monthly tip recorded on your voice mail. The
tips should be related to your business. Include
your ad for your web site or business at the
beginning or end of your message.

5. Exchange content with other web sites and
ezines. You could trade articles, top ten lists, etc.
Both parties could include a resource box at the
end of the content.

6. Offer to insert ads into your product package
for other businesses. Just ask, in return that they
do the same for your business. You should only
trade insert ads with businesses that have the
same target audience.

7. Offer a free daily class in your web site's chat
room. The class should be related to the subject
of your business or web site. This will get people
to visit your web site everyday.

8. Do you have a product that doesn't sell good?
Offer it as a free bonus for another businesses
product or service. You'll get free advertising by
placing your web site or business ad on the free
bonus.

9. Place different emotional response ads for the
same product or service all over your web site.
One ad may hit their hot button to buy more than
another ad.

10. Publish your e-zine in e-book format. You
could offer a larger number of articles per issue.
It also allows you to include graphics with your
ezine. Your advertising revenue would increase
because you could charge businesses for large
color ads.

Quote of the Day:

"From birth to age 18, a girl needs good parents, from 18
to 35 she needs good looks, from 35 to 55 she needs a good
personality, and from 55 on she needs cash." -- Sophie
Tucker

About the Author:
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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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How To Use Database Marketing To Skyrocket Your Online Profits

2009-10-28T22:15:00.008-05:00

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Database Marketing is the gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers.

The Types Of Information To Collect

The information will vary depending on the product or service you're selling. If you're selling a product that costs $2 you wouldn't collect information about their yearly income. If you're selling web space you wouldn't collect information about what type of books they read. The basic information you need would be all their contact information, purchase history, and birthday. You will need to decide what other information would benefit your business.

How To Collect This Information Online

It's pretty easy to collect this information online but the hard part is getting people to give it to you. The best way to collect this information is to give them something FREE in return. Ask them to fill out an e-mail survey before subscribing to your free e-zine. Tell everyone who visits your web site they will get a free e-book when they fill out your online questionnaire form. Ask them this information before they sign up for a free contest at your web site. Sometimes you have to give a little something to get a little information online.

Beneficial Uses For Your Database

Find out your customers purchasing habits. Use the information to improve the design of your web site. Use it to write all your advertising material more persuasively.

Find out the things they like or dislike about your business. Use the information to target your best prospects.

Find out how much money your prospects or customers make. Use it to improve your customer service.

Find out what new products or services they need or want. Use it to test ideas before launching a total sales campaign.

Find out how to your improve your existing products or services. Use it to build your customer loyalty.

Find out which benefits or features they like most about your products or services. Use it to send electronic greeting cards on holidays or on your customer's birthdays.

The list of beneficial uses are endless. Do you see the importance of collecting this information? The Internet makes the process of collecting this information quicker and cheaper than offline methods.

Take advantage of database marketing and watch your online profits skyrocket.

Quote of the Day:

"Put away the book, the description, the tradition, the authority, and take the journey of self-discovery. Love, and don't be caught in opinions and ideas about what love is or should be. When you love, everything will come right. Love has its own action. Love, and you will know the blessings of it. Keep away from the authority who tells you what love is and what it is not. No authority knows and he
who knows cannot tell. Love, and there is understanding."

-- Krishnamurti

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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How to Build A Successful Business By Staying Connected

2009-09-10T15:24:00.019-05:00

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Would you like to make money online, but don't know where to begin? Visit us at charlesaki.buildblastoffsuccess.com
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Over the course of your business life you'll come in contact with a number of other business people. They could be lawyers, business services, suppliers, customers, etc. These people are important to your business in more ways than one. If you hired them or they bought your product or service, you can also gain their business knowledge, experience, ideas, and advice. How do you do this? Stay Connected! Network! Networking is when two or more different businesses stay in contact on a regular basis to build and improve each others business.

Consider all the benefits you'll gain from talking to other business people:

-- Knowledge or information that you didn't have before
-- Advice on how to solve a current business problem
-- Leads to a new business project or opportunity
-- Joint ventures and cross promotion deals
-- Learn important skills that you didn't have before
-- Constructive criticism that improved your business
-- Brainstorming that sparks a profitable business idea
-- Encouraging and motivational statements

There are many ways to meet business people. Join business clubs and associations. Participate in on-line business-related forums, e-mail discussion groups, and chat rooms. Go to business expos and trade shows. Use your creativity to come up with even more ideas.

If you have the time, start your own networking group. You could hold meetings at a local seminar room, at a park , or at your own business building. If you want to hold meetings on-line use a private chat room. Publish a print or e-mail newsletter to keep members informed of meeting time and dates.

Keep all your business associates' contact information all in one place. Have it organized by business type or profession for easy finding. So when you need some advice on a new marketing campaign you can call that marketing expert you met at that trade show in Ohio a couple of weeks ago.

Networking is a surefire way to build a successful business. I have used it countless times and will continue too. I have also met a lot of business people who are now some of my closest friends.

Quote of the Day:

"What we actually learn, from any given set of circumstances, determines whether we become increasingly powerless or more powerful." -- Blaine Lee

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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Endorsement Marketing Secrets

2009-08-26T15:25:00.007-05:00

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Endorsement marketing is having famous or reputable people recommend your product or service to others. They could be celebrities, star athletes, musicians, etc. Choose people that are related to your business and might actually use your
product or service.

Before asking anyone for an endorsement be sure your product or service gives the results you say it does. They may ask you to prove it before they will agree to give an endorsement.

Once you find the ideal person to endorse your product or service simply contact them and ask. When proposing any endorsement deal make it a win/win situation. Tell them you would get the endorsement and they would get free publicity.
If they're selling a product or service, you could exchange endorsements. If they ask for a fee, try to give them a percentage of the profits instead.

Once you get an endorsement from someone, use it on all your advertising and marketing material. Put their endorsement and picture on your Web site. Use their testimonial in your ads. Include it on your product packages.

An endorsement can increase your sales fast. It gives credibility to your product or service. People will usually believe a person that's not related to your business before they will believe you.

Quote of the Day:

"You find yourself refreshed by the presence of cheerful people. Why not make an honest effort to confer that pleasure on others? Half the battle is gained if you never allow yourself to say anything gloomy." -- Lydia M. Child

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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People Who Want to Be Boss Free in Austin, Texas - Meetup.com

2009-08-06T21:44:00.009-05:00

I just started a new MeetUp group in Austin, Texas. We will be having local meetings in Austin once a month. The purpose of this group is to share ideas and principles for achieving financial independence, with the ultimate goal of being your own boss. This group is open to everyone. Feel free to share information about the business that you are currently involved in. To join, click here.

Get noticed! Get your own online business card. It's Free!! Click here to view my online business card.

10 Ways To Get Your Ads Or Messages Noticed

2009-07-27T09:34:00.008-05:00

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Do you post to message boards, e-mail discussion lists, classified ads sites, FFA sites or newsgroups? People will usually read the subject line before they read your ad or message, so it's important they get noticed. Below are ten simple, but powerful tips to get your ads or messages noticed.

1. Use extra white space creatively in your subject line. You can add extra blank spaces between your words or letters.

2. Combine capital letters with lower case letters. Use all capital letters in every other word or use a capital letter between every other lower case letter.

3. Add text symbols in your subject line. You could use them between words and letters. Start and end your subject with a text symbol. ( *, $, >,{,] )

4. Begin your subject line with the word "STOP!". People have been trained their whole life to stop what they are doing when they see that word.

5. Ask people a question in your subject line. We all went to school and were repetitively branded to answer questions.

6. Use the word "FREE" in your subject line. Your offer should be attractive to your target audience. It could be free information, software, trials, etc.

7. Begin your subject line with an "online smile :)". People use smiles offline to gain people's attention and to win their trust, why not use them online too.

8. Don't use unbelievable claims in your subject line. People have or know some who has been ripped off and trained themselves to ignore those claims.

9. Don't use all capital letters in your subject line. It is hard to read, looks unprofessional, and on the internet it's considered a symbol for shouting.

10. Test different subject lines to see which ones draws the most traffic to your web site. Also, read the FAQ before posting a message or ad anywhere.

Quote of the Day:

"The frontiers are not east or west, north or south, but wherever a man fronts a fact." -- Henry David Thoreau

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html.
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Learn How to Make Money Online Using Social Networking Sites

2009-07-11T10:26:00.003-05:00

This business social networking thing really works! One of my fellow social networking friends has been e-mailing me about the Trump Network, a new network marketing company, started by the Billionaire Investor, Donald Trump. I checked it out, was skeptical at first, then upon further investigation, I signed up under her.

If you are not in the Trump Network, jump in right away at www.trumpnetwork.com/charlesaki. You'd be glad you did.

Listen to the webinar at www.wealthbuilderinfo.com/billionaire and the audio presentation at www.wealthbuilderinfo.com/leader and you'd be convinced this is for real!!

To get started using social networking sites to make money online, visit the following websites:

http://www.charlesaki.com

http://charlesaki.getmoreinfo.net

http://www.twitter.com/charlesaki

20 Sure-Fire Ways To Get People To Link To Your Web Site

2009-07-02T14:02:00.002-05:00

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1. Offer other web sites free content to post on their web site. Include your link on all of your content. The content should related to your web site because it will be in front of your target audience.

2. When you visit a web site you've enjoyed a lot, write a review for the site. Write about the benefits you gain from the web site. Tell them they can publish it on their web site if they link to your web site.

3. Allow other people to publish your e-zine on their web site. Include your web site's ad and link in each issue you publish. This may also help you increase the number of people that subscribe to your e-zine.

4. Market your web site as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just allow other people to give away the web book by linking to your web site.

5. Give your visitors an instant article directory. Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just
place your ad or banner ad on top of the article directory for your main web site.

6. Allow other web sites to use your discussion board for their web site visitors. Just have them link directly to the discussion board. Include your web sites ad or
banner ad at the top of the discussion board.

7. Start a members only web site. Tell visitors what's in your members only site and what it costs to gain access. Offer them a free membership if, in exchange,they link to your web site.

8. Offer your visitors a free sign up to your affiliate program. Pay them commission to sell your products or services. Just give them an affiliate link to track their
sales. People will link to your web site to make extra money.

9. Create your own award site for other web sites. Give the winners a graphic or text link to place on their web site when they win. This will link your web site
to theirs and draw more traffic to your web site.

10. Are you an expert on a particular subject? Offer people free consulting via e-mail if, in exchange, they either link to your site. People will consider this a
huge value because consulting fees can be very expensive.

11. When you purchase a product and it exceeds your expectations e-mail the business a testimonial. Make sure your statement is detailed. Give them permission to publish it on their web site if they link to your site.

12. Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business ad at the
top of the directory's home page.

13. Exchange content with other web sites. You could trade articles, top ten lists, etc. Both parties could include a resource box at the end of the content.

14. Allow people to download software at no charge from your web site, if they link to your web site. The software could be freeware, shareware or demos.

15. Trade other forms of advertising to people that link to your web site. You could trade e-zine ads, print ads, autoresponder ads, classified ads, ebook ads, etc.

16. Give away web space to people for free. Since you are giving it away for free, request they link to your site by placing your ad or banner to the site.

17. Join or create a web ring. A web ring is a group of web sites on a similar subject agreeing to link together. To find a web ring to join type keywords "web rings" into your search engine of choice.

18. Create an online club or association. Tell your visitors what's included in the membership and what it costs to join. Offer them a free membership if, in exchange, they link to your web site.

19. Allow people to use an online service or utilities from your web site if, in exchange, they link to your web site. The online service could be an e-mail account, search engine submission, web page design,copywriting, proofreading, etc.

20. Offer a free e-book to your web site visitors. The ebook should be related to your target audience. Allow them to give the e-book to their own web site visitors by linking directly to your web site.

Quote of the Day:

"Better to ask than to go astray." -- Italian proverb

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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Build A Successful Business By Staying Connected

2009-06-20T12:36:00.005-05:00

Don’t try to lose another pound until you have read this Free Weight-Loss Report

2009-06-13T09:54:00.001-05:00

After trying 62 different diet programs, which ultimately led to
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Download the Free E-book on Powerful Promotion through Video Marketing

2009-06-10T22:03:00.002-05:00

Many people are using videos on their websites to promote their products and services. People are getting tired of reading a lot of text and words on websites. There is a growing demand for audio-visual presentations now. No wonder YouTube is very popular! Now you can capitalize on this popularity by learning how the heavy hitters are using videos to market their products and services. Download this free e-book right now and join the ranks of people making a boat-load of money online using videos to promote their business.

Insider Secrets to Internet Marketing Success!

2009-06-08T08:58:00.005-05:00

Now you can have access to some of the most powerful ways to profit from the Internet. And right now - TODAY - it's FREE!!

This exclusive offer gives you Free access to the online edition of our hardcopy, door-delivered magazine, usually reserved for our paid subscribers only! This magazine features the hottest Internet Marketing, Network Marketing, and Personal Development news from around the world, plus Success Bonuses you've never seen before!

Put simply, it's the 'rocket fuel' you need to zoom your NetMarketing career to incredible new heights!

Click the link below to get your FREE Personal Access Code! It's your key to the virtual treasure trove of Internet Marketing riches! CLICK HERE FOR YOUR PERSONAL ACCESS CODE!

How To Increase Traffic By Offering A Free Course

2009-06-06T11:49:00.005-05:00

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If you have extensive knowledge on a particular subject, why not create a free course for your web site visitors. The course should be related to the theme of your web site. If you're selling business related products, you would want to giveaway a free course about business. You could offer the course in html, autoresponder, and ebook format.

HTML - Your course could be right on your web site. On one web page, create a title page and table of contents. Use clickable chapter links so they can go to the sections easily were they need the most help. You could increase your traffic by allowing people to give away the course to their web site visitors. Just have them link to your web site.

eBOOK - Your course could be in a downloadable ebook format. Include your business ad in the ebook. A good ebook software to use is Editor Pro, you can find it at www.e-ditorial.com.

You could allow other people to give away the ebook. They could just upload it to their own server. Every time someone downloads it, they will see your business ad.

AUTORESPONDER - Your course could be published on an autoresponder. You can sign-up to get a free follow-up autoresponder from all the free services on the internet.
You can find them by typing in "free autoresponders" in your search engine of choice. Include a lesson of your course on each follow-up message sent.

You could increase traffic by allowing advertisers to include their ad in the course. Ask them, in return, to advertise the free course at their web site. Just have them link to your web site.

There are many other formats you can use to create your free course; downloadable text, pdf, print format, fax-on- demand, cassette, video, etc. You can use all the methods above with all the formats to increase your traffic.

Quote of the Day:

"Do not wrong or hate your neighbor; for it is not he that you wrong; you wrong yourself." -- Shawnee Chant

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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The Right Use of Search Engine Submission Services

2009-06-04T20:20:00.007-05:00

Search Engine Submission Done Right!

You have an affiliate website, but how do you expect to make some hard core cash from there unless you can ensure a constant pour out of visitors? Generating consistent traffic to your website is as important in Internet marketing as it is to have a product or a service to offer. You may have the best product and the best services, but the point is to be visible and to let your prospects know that you are there. This is where Internet marketing comes in to the limelight, and since visibility in the search engines is decisive to your success here, search engine indexing and a higher ranking becomes equally important.

SpinSuccess is one of the leading search engine submission services and it would not be an overstatement to call them the best in the industry. Their services specialize in encouraging and facilitating the top earning affiliate websites and their desire is to do the same for you as well. Whatever be your predilection in choice of services and products, they are resolved to soar the amount of traffic to your website, thereby rocketing your bottom line like never before. Their services have been adopted by several satisfied customers, testifying to their infallibility in getting you exactly what you want.

Of course, the guaranteed service of the SpinSuccess team sure needs some applause. However, the affordability of their services is also what sets them apart from any other search engine submission services and, probably, any other means of Internet advertising. The team specializes in over-delivering each of their clients with the affordability that is so much unknown in the industry. Their clients receive a pay-per-click credit of $100 for looksnap.com in addition with another pay-per-click credit of $100 for questclick.com. Additionally, a SpinSuccess client receives $200 worth paid advertising just by becoming a member of their services.

Valued at $500, the SpinSuccess package is available within any Internet marketer’s affordability. Their monthly membership is worth $74, which makes it so much perfect for just any one to avail and ensure regular flow of cash, working right from the comforts of their home. You can also avail yourself of their limited period offer, whereby you can become a member of their world-class services at a monthly subscription rate of as low as $29.95. You can see the amount of traffic being generated for your website and decide for yourself what sets SpinSuccess apart from any other source of Internet advertising.

The extensive follow-up that characterizes the team will never let you down in your run for success. The team specializes in extensive market research and constantly updates its system to ensure you guaranteed traffic generation that will escalate your business to a never before destination. You get services worth $700 (per industry standards) for all that you need for setting up a successful affiliate business at just $29.95. I think it’s worth it!

Click here to Visit SpinSuccess today to increase your traffic and sign-ups.

16 Things To Check Before Joining Someone Else's "Pay Per Sale" Affiliate Program

2009-06-01T21:30:00.003-05:00

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1. Does the affiliate program offer you a free way to join without buying the product or service?

2. Contact other affiliates already in the program to see if they have had any problems.

3. Is the product or service related to your target audience?

4. Can they notify you by e-mail when a sale is made?

5. Do they offer backend products so you can get repeat sales from the same person?

6. How often will you receive a commission check?

7. Do you get credited for a sale if people come back in month and then make a purchase.

8. Can you get around-the-clock help online or offline?

9. Do you get a large percentage of each sale as commission?

10. Do they provide you with proven sales material? (links, banners, classified ads, sales letters etc)

11. Will they give you the leeway to create promotional ads.

12. Do they offer you access to an online sales stats page?

13. Do they use a reputable system to track your sales?

14. Does the affiliate program pay commission for sales of people who sign up under you?

15. Can they offer customers a lot of different ordering options, so in return you won't lose sales.

16. Will they keep in contact with you on a regular basis by e-mail?

Quote of the Day:

"The sea does not reward those who are too anxious, too greedy, or too impatient. To dig for treasures shows not only impatience and greed, but lack of faith. Patience, patience, patience, is what the sea teaches. Patience and faith. One should lie empty, open, choiceless as a beach--waiting for a gift from the sea." -- Anne Morrow
Lindbergh

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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"Is MLM an Answer to the Economic Recession?"

2009-05-29T16:48:00.002-05:00

Here is the response I gave to the question posed by one my fellow members at www.sta.rtup.biz

Yes, MLM could be an answer to the economic recession, if you are affiliated with a reputable, legitimate company that has a profitable compensation and marketing model. MLM is a concept that makes it possible for the average person to make a lot of money by leveraging the efforts of many people. If you don't have a lot of time or money, then by investing a little time and money, you can still amass a lot of income, if you find many other like-minded people who want to make money by doing the same thing that you are doing. During recessions, many people are laid off. Some of these people don't have a lot of money to start their own traditional business. Because MLM businesses don't require a lot of money to start, some of the unemployed may want to consider joining an MLM company. But which one should they join? That's a good question. I recommend that you do your due diligence by investigating the company and checking with the Federal Trade Commission, your State's Attorney General's Office or the Better Business Bureau before joining any of these MLM companies. Don't allow yourself to be pressured or hoodwinked into joining a network marketing (MLM) company.

If you are interested in some of the MLM companies that I recommend, e-mail me or visit my website at www.charlesaki.com.

Here are the websites to some MLM companies I recommend:

www.ebusinesspresentation.com

www.moreinfo247.com/9273944/free

www.trivita.net/13103006

Ten High-Impact Viral Marketing Strategies

2009-05-28T10:56:00.004-05:00

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Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use. Below are ten high impact viral marketing strategies:

1. Allow people to reprint your articles on their web site, in their e-zine, newsletter, magazine or ebooks. Include your resource box and the option for article reprints at the bottom of each article.

2. Allow people to use any of your freebies as free bonuses for products or services they sell. Include your ad on all your freebies.

3. Allow people to use your online discussion board for their own web site. Some people don't have one. Just include your banner ad at the top of the board.

4. Allow people to sign up for a free web site on your server. Since you are giving away the space, require them to include your banner ad at the top of the site.

5. Allow people to add their link to your free web site directory. Just require that they return a link back to your web site, advertising your directory.

6. Allow people to provide your free online service to their web site, visitors, or e-zine subscribers. They could be free e-mail, e-mail consulting, search engine submissions, etc.

7. Allow people to give away your free software. Just include your business advertisement inside the software program.

8. Allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site.

9. Allow people to place an advertisement in your free ebook if, in exchange, they give away the ebook to their web visitors or e-zine subscribers.

10. Allow people to give away your free ebook to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the internet.

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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10 Intriguing Ways To Propel Your Online Sales

2009-05-24T23:13:00.002-05:00

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1. Add extra subjects to your web site. Most free ad sites only allow you to submit your web site to one category. This'll allow you to submit it to many.

2. Increase the perceived value of your product by making your offer scarce. You could use limited time bonuses, low prices, low quantities, etc.

3. Find out your competitions' weakness and use it as your "Unique Selling Proposition". It's the reason why people buy your products and not theirs.

4. Sell your products or services to a specific niche market. For example, instead of selling your fishing book to all fisherman, target it toward fly fisherman.

5. Test your advertising and marketing. You'll save time, money and big headaches promoting the right offer to the right group of people.

6. Persuade visitors to buy your product by telling them the future. Tell them what'll happen with their life in the future if they buy or don't buy.

7. Offer a free trial of your product for a set period of time. Don't charge or bill them until they decided to buy it. This'll take away any risk they have.

8. Create other web sites that draw your initial target audience. Then you can lead your prospects to your main web site by linking to your other web sites.

9. Inform people about your site or freebie through e-mail announce lists. You can find them by typing "e-mail announce lists" in any search engine.

10. Tell your visitors what they can avoid by buying your product or service will motivate them to buy. They may want to avoid pain, fear, danger, etc.

Quote of the Day:

"To help the young soul, to add energy, inspire hope, and blow the coals into a useful flame; to redeem defeat by new thought and firm action, this, though not easy, is the work of divine man." -- Ralph Waldo Emerson

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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How To Eliminate Your Competition Without Bloodshed

2009-05-20T11:00:00.001-05:00

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So how do you eliminate your competition without bloodshed? You must create a niche for your business. A niche is something that makes your business different from your competitors. To compete with other businesses nowadays (especially online) you need something that nobody else can copy. One of a kind!

First you must know who your competitors are. Is your business the only one of its type? I doubt it. If so, it won't be for long. Do you know your exact target audience? If not, you will have to find out this information before creating any kind of niche. Below are two ways to come up with a competition eliminating niche.

1. Just Ask! The first way to come up with a niche is to think like your target audience or customers. Know their exact needs, wants, goals, problems and interests. There're two ways to do this: The first way is to put yourself in their shoes, think like them. The second way is to give them polls and surveys to find out what they're thinking. Pick a niche that none of your competitors are using. If you can't find one that your competitors aren't using pick one to improve.

2. Just Think! The second way to come up with a niche is to use your brain power. Ask yourself questions like: How can I set myself apart from my competition? What could I offer that they can't? Imagine or daydream that your business is on top of all your competitors. What niche put your business at the top in your head? Now, if you keep asking these questions your mind will eventually start shooting out more ideas than you can handle. One of those ideas may be the niche you're
searching for.

Now that you have your niche that's just half the battle. You must test it. Does your niche appeal to your target audience? Will it attract people away from your competition? If it does, you're done, until your competition comes up with a better niche. If your niche doesn't, than repeat the process above and test a new niche until it works. If you want to eliminate your competition and be successful you will use this process several times in your business life.

Quote of the Day:

"Friendship is a union of spirits, a marriage of hearts,and the bond there of virtue." -- Samuel Johnson

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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10 Motivational Triggers That Make People Buy

2009-05-19T11:15:00.003-05:00

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1. People want to make more money. They may
want to start their own business, get a higher paying
job or invest in the stock market. This will make
them feel successful.

2. People want to save money. They may want to
invest for the future or save for a big purchase.
This will make them feel more secure.

3. People want to save time. They may want to
work less and spend time enjoying life's pleasures.
This will make them feel more relaxed.

4. People want to look better. They may want to
lose weight, tone their body, or improve their facial
features. This will make them feel more attractive.

5. People want to learn something new. They may
want to learn how to change their car oil or build a
deck. This will make them feel more intelligent.

6. People want to live longer. They may want to
get in shape, eat better or gain extra energy. This
will make them feel healthier.

7. People want to be comfortable. They may want
to relive aches and pains or want to sleep in a more
comfortable bed. This will make them feel
relieved.

8. People want to be loved. They may not want to
be lonely anymore or want to start dating again.
This will make them feel wanted.

9. People want to be popular. They may want to
be a famous celebrity or be more popular in
school. This will make them feel praised and
admired.

10. People want to gain pleasure. They may want
satisfy their appetite or sexual desires. This will
make them feel more fulfilled.

Quote of the Day:

"Loneliness is the most terrible poverty." -- Mother Teresa

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: www.charlesaki.com/pips.html
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Featured Products of the Day that Make You Feel Great and Look Better

2009-05-17T00:39:00.004-05:00

We are showcasing the Nutrilite® Double X® Vitamin/Mineral/Phytonutrient – Case and 31-day Supply. Click here for more information about why this is one of the featured products of the day.

Another product we are showcasing today is XS Gold Energy Drink Plus. This product is the ultimate functional energy drink. You can get more information about it at http://caki.qhealthbeauty.com.

Do you want to reverse the signs of aging in just 14 nights? Then you will need the Artistry® Time Defiance® Intensive Repair Serum. Get more information about this awesome product at http://caki.qhealthbeauty.com.

Last, but not the least, on our featured products for today, is Perfect Empowered Drinking Water™. This is a refreshing drinking water infused with MBO™, a proprietary process that stabilizes oxygen in the water. Get more information about this perfect, empowered water at http://caki.qhealthbeauty.com.

Ten Reasons Why People Don't Visit Your Web Site

2009-05-15T21:19:00.004-05:00

By Stone Evans

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1. You don't offer free original content. It's important
to give your visitors information they can't find any-
where else. If you're the only source for a certain type
of information, people will flock to your web site.

2. You don't offer free software. Most people like
to find good deals on software for their computers. If
the software is free, that is even better.

3. You don't offer a free contest or sweepstakes. It's
a fact, people like to win things. If you can fulfill that
need, people will stop by to visit.

4. You don't offer a free directory. Create a directory
of web sites on a particular topic that is related to your
target audience. People will visit because they will find
what they're looking for, all in one place.

5. You don't offer a free e-zine. Most people love to
get free information that they're interested in emailed
to them on a regular basis. This saves them time and
money.

6. You don't offer a free community. People like to
have a place were they can have discussions with
others on a particular subject. You could add a chat
room or message board to your web site.

7. You don't offer a free affiliate program. One of
people's basic needs to survive is money. When you
offer them a free opportunity to make money they'll
line up to visit your web site.

8. You don't offer a free online utility. When you offer
a utility that can solve a problem, people will visit your
web site. The utility could be a free autoresponder,
e-mail account, search engine submission, etc.

9. You don't offer free current information. Supply
news stories related to your web site. People want
up-to-date news on the topics they are interested in.
They will also be interested in visiting your web site.

10. You don't offer free samples of your product
or service. Have you ever been to a store and you
jumped at the chance to get a free sample of food?
This same concept will also attract people to visit
your web site.

Quote of the Day:

"'Tis easy enough to be pleasant, when life flows like a
song. But the man worthwhile is the one who will smile when
everything goes dead wrong." -- Ella Wheeler Wilcox

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software)and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! Sign up today at: http://www.charlesaki.com/pips.html
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2009-05-14T16:00:00.005-05:00

Do You Want To Earn Immediate Income? Join WebProsperity For Free Now!

Do you want to be in control of your financial future? Are you "hungry" and willing to work to achieve wealth, freedom and security for yourself and your loved ones?

Or do you look for any excuse NOT to succeed?

I'm being direct with you because the program we are about to present is one of the most powerful, income-generating Internet Business opportunities anyone has ever seen in the history of this industry!

CLICK HERE TO VISIT THE WEBSITE

How are you promoting your MLM or Network Marketing Business?

2009-05-12T10:49:00.001-05:00

Do you still depend on friends and family for promoting your network marketing business? With the internet and social media networking sites like StartUp.Biz, we no longer need to depend on our friends and family members to get the word out about our business. Go to www.ebusinesspresentation.com for an example of how I am using the internet to get the word out about my business.

Let us hear how you are using the web to promote your MLM or Network Marketing Business.

Dr. Charles Aki Launches His E-business Presentations WebSpace for Entrepreneurs

2009-05-08T21:42:00.005-05:00

In view of the current economic downturn that this country is experiencing, there is no greater need than now for a one-stop website that presents cutting-edge strategies that can enable companies and individual entrepreneurs to increase their online market share and maximize their profits. This is the major focus of www.ebusinesspresentation.com, an online webspace devoted to doing exactly that.

www.ebusinesspresentation.com features ground-breaking research and a proven business system that positions entrepreneurs to take advantage of current trends in the economic market place, in North America and around the world.

Readers of this Blog are invited to visit www.ebusinesspresentation.com for information that would help identify economic trends, develop strategies, forge alliances, and maximize profits. To access more exclusive and detailed content in the website, enter the password, "freedom".

Get Your Own Custom Money-Making Website

2009-05-05T18:07:00.002-05:00

You'll absolutely love this!

Look at everything you get:

-- Your Own Website Setup on Your Own Domain!

-- A Custom Logo Designed Exclusively for Your Business!

-- Resell Rights to the Hottest Products on the Net!

-- 400 Day Pre-Written Ezine-In-A-Box!

-- Instantly Capture Your Site Visitors Name and Email Address!

-- Multiple Streams of Automated Income!

-- 24 Hour FREE Installation of Your New Custom Website!

-- Step by Step Marketing Instructions for Fast Profits!

-- FREE Support and Training from 1 of the Net's Top Marketers!

-- And so much MORE.....

Take a look:
Click here to get your own custom money-making website

Plus, this site is 100% customizable so you can...

-- Change the Color Scheme!

-- Add New Programs!

-- Create Linking Partnerships!

-- Add More Sales Letters to Your Autoresponder!

-- Upload eBooks, Software and More.....

The possibilities are truly U N L I M I T E D ! ! !

But, don't take my word for it! ;)

Visit the site below and check it out for yourself:
Click here to get your own custom money-making website

"If a window of opportunity appears, don't pull down the shade.
-- Tom Peters

Ten Awesome Ways To Attract More Orders

2009-05-04T13:12:00.002-05:00

by Stone Evans

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1. Create a free ebook directory on a specific topic at your web site. People will visit your web site to read the free ebooks and may see your product ad.

2. Turn part of your web site into a members only web site. Instead of charging for access, use it as a free bonus for one of your products.

3. Add a free classified ad section to your web site. You could then trade banner ads with other web sites that have free classified ad sections.

4. Create two versions of your e-zine so people can choose if they want ads included with it or not. This'll attract the people who hate ads to subscribe.

5. Publish your e-zine only on your web site. Have people subscribe to a "new issue" e-mail reminder. This could really increase your traffic and sales.

6. Sell advertising space in your product package. You could sell inserts, flyers, brochures, booklets, and digital ads for electronic products.

7. Offer daily or weekly visitor bonuses. This will increase your repeat traffic and sales because your visitors will visit regularly to get the visitor bonuses.

8. Allow people to download software or e-books from your web site at no cost. Just ask your visitors in return if they'll refer their friends to your web site.

9. Build up the number of people that join your free affiliate program quickly by temporally offering your product for free to the people that sign up.

10. Negotiate with e-zine publishers to get free or discounted ads by letting them join your affiliate program and earn commissions on the ad you run.

Quote of the Day:

"Adversity reveals genius, prosperity conceals it." -- Horace

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: www.charlesaki.com.
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10 Cool Ways To Attract People To Your Web Site, by Stone Evans

2009-05-03T12:34:00.004-05:00

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1. Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe.

2. Provide your visitors with free content. Your content will be more attractive to your visitors if it's up-to-date or original. You could also offer people the option to reprint the content in their e-zine or web site.

3. Offer a free online directory. The directory could be full of interesting ebooks, e-zines, web sites etc. If people find your directory to be a valuable resource they will visit it over and over.

4. Give your visitors a free ebook. You could also include your own ad in the ebook and allow other people to give it away. If you don't want to take the time to write one, you could ask other writers permission to use their articles.

5. Hold free online classes or seminars. They could be held in your web site's chat room. The idea of "live" information will definitely entice people to visit your web site. You will become known as an expert on the topic.

6. Give visitors a free entry into your contest or sweepstakes. The prizes should be something of interest or value to your visitors. Most people who enter will continually revisit your web site to get the results.

7. Let visitors download free software. It could be freeware, shareware, demos etc. You could even turn part of your site into a free software directory. If you created the software, include your ad inside and let other people give it away.

8. Offer free online services or utilities from your web site. They could be search engine submitting, copy writing proofreading etc. The service or utility should be helpful to your target audience.

9. Give free consulting to people who visit your web site. You could offer your knowledge via e-mail or by telephone. People will consider this a huge value because consulting fees can be very expensive.

10. Give your visitors a free membership to your online club. People want to belong to something, why not your online club. You could also give away a free e-zine for club members only.

Quote of the Day:

"Forget the resolutions. Forget control and
discipline...too much work. Instead try experimenting. Go
in search of something to fall in love with...something
about yourself, your career, your spouse." -- Dale Dauten

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Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: www.charlesaki.com
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Multiple Income Streams - An Idea Whose Time Has Come in a Declining Economy: Featuring CharlesAki.com

2009-05-01T19:06:00.004-05:00

by Charles Aki, Ph.D.

Today's Multiple Income Streams Feature is CharlesAki.com.

In CharlesAki.com, you will find thoroughly researched information that will help you locate the best home business ideas and opportunities that will allow you to start making money from your own home.

Browse through our site to find the right home business for you. When searching for a home business please be careful because there are many scams out there. However, the information and opportunities listed on this site have passed an intensive screening process and have proven themselves to be legitimate and effective. Feel safe & enjoy!

Below is a reprint of my blog on the case for generating multiple streams of income.

In stocks and mutual funds investing, risk is minimized by owning a diversified portfolio of assets in different industries and family of funds. Just as diversification is essential to reducing losses in investing, so is generating multiple streams of income paramount to avoiding failure and losses in business.

No longer can the average household depend on only one source of income, especially now that our economy is in recession and more people are in danger of being laid off. No business or industry is exempted. Even giant companies in the automobile sector and financial industries are on the verge of declaring bankruptcy and laying off thousands of their employees. Is there any hope or solution for people who face layoffs, loss of income, and other related problems due to the nation's economic downturn?

I believe there is hope, and the solution is in building alternative sources of income. Helping people do this is the main mission of this blog site. It is my hope that whenever you visit this blog site, you will find an idea for making money online.

You may have already noticed the various business ideas and recommendations that have been posted on this blog site the past few days. I promise that more of these ideas will be shared on this blog site in the future. You will be hearing from experts and people who are already successful in implementing these multiple income strategies. I encourage you to read and act on the ideas presented here. If you need additional help, I am available to brainstorm some ideas with you to help you accomplish your goals much faster. Feel free to leave me a comment or request for further assistance; and, if you leave your contact details, I will respond to you as soon as possible.

2009-05-01T08:30:00.005-05:00

Get These "No BS" Examples Of Real People Making
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Discover the Ten Essentials for Healthy Living

2009-04-30T08:23:00.006-05:00

By Michael Ellison

Ten days may not seem like a long time, but when you are making choices that have a powerful impact on the way you feel—instantly and throughout the day—you will begin to notice big changes in just a few days. Remember that when a day seems challenging, the Journey is only 10 days long, and you can get through it! Your health is worth the effort.

TriVita’s 10 Day Wellness Journey with Adaptogen Plus™ can help you…

Find energy you didn’t know you had
Improve your mood
Begin a routine for exercise
Devise a healthy nutrition plan that works for you
Reduce stress
Enhance mental clarity
Bring a sense of calmness to your busy day
Enrich personal relationships
Improve your overall health
Optimize your immune system to ward off viruses, illnesses and fatigue

Hello! I’m Michael Ellison, the CEO and Co-Founder of TriVita. Are you ready to feel great in 10 days or less?

10 years ago, if anyone had asked me this question, I would have been more than a little cynical. After 25 years of non-stop stress my body shut down – I went from running miles every day to barely being able to walk across the room. Feel great? I would settle for surviving the morning!

My doctors had no answers – they shook their heads at my test results and finally told me I would have to live with it. Live with it? How was I going to do the work I loved – be there for my family – teach my grandkids to fish?

On that day, I started my own Wellness Journey. I became a passionate Wellness Seeker. What I discovered are 10 Essentials for Wellness – 10 keys that unlock the door to restored physical, emotional and spiritual health. By making small but profound choices each day, I reclaimed my health, my strength and my life. I wrote my own Wellness Story.

When you sign on to take your own 10 Day Wellness Journey, you’ll have the confidence in knowing it’s a proven program backed by myself, TriVita’s health experts and TriVita Members who have all experienced this amazing journey, and are reaping the rewards. Together, we have developed quick, easy, proven activities to introduce you to one Essential a day. By spending just a few minutes each day, for 10 days, you can change your life.

Let’s get started!

Michael Ellison, Wellness Seeker since 1995

P.S. The 10 Day Wellness Journey challenges you to take care of yourself – to provide the nutrients and nurturing you need to feel your best. Do it… you’re worth it!

The choices we make throughout the day determine the way we feel. However, life puts a variety of demands on us that can tax our bodies and our overall health—and we often wind up making unhealthy choices to deal with the stress. Your 10 Day Wellness Journey will rebalance your life and give you what you need to counterbalance stress and change the way you feel, starting today.

Discover what your body can do with wellness!

The Wellness Journey gives you simple, easy and powerful tips and ideas to help you develop new, healthy habits and replace negative ones. Small changes can make a big difference! We will help you to enhance the physical, emotional and spiritual aspects of your life one day at a time. From learning the proper methods to breathe deeply for health, to discovering how to develop gratitude and forgiveness, TriVita has a clear plan to help you do it.

Choose Wellness Today! Find out more about how you can make a healthy choice for yourself, and see how 10 days CAN make a big difference in how you feel.


Don’t wait—start your 10 Day Wellness Journey today!

10 Killer Ways To Multiply Your Sales

2009-04-28T12:09:00.003-05:00

1. When you make your first sale, follow-up with the
customer. You could follow-up with a "thank you"
email and include an advertisement for other products
you sell. You could follow-up every few months.

2. You could upsell to your customers. When they're
at your order page, tell them about a few extra related
products you have for sale. They could just add it to
their original order.

3. Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their
purchase price. This will turn one sale into three sales.

4. When you sell a product, give your customers the
option of joining an affiliate program so they can make
commissions selling your product. This will multiply
the sale you just made.

5. Sell the reprint/reproduction rights to your products.
You could include an ad on or with the product for
other products you sell. You could make sales for the
reproduction rights and sales on the back end product.

6. You could cross promote your product with other
businesses' products in a package deal. You can
include an ad or flyer for other products you sell and
have other businesses selling for you.

7. When you ship out or deliver your product, include
a coupon for other related products you sell in the
package. This will attract them to buy more products
from you.

8. Send your customers a catalog of add-on products
for the original product they purchased. This could be
upgrades, special services, attachments, etc. If they
enjoy your product they will buy the extra add-ons.

9. Sell gift certificates for your products. You'll make
sales from the purchase of the gift certificate, when
the recipient cashes it in. They could also buy other
items from your web site.

10. Send your customers free products with their
product package. The freebies should have your ad
printed on them. It could be bumper stickers, ball
caps, t-shirts etc. This will allow other people to see
your ad and order.

About the Author:
---------------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.pluginprofitsite.com
---------------------------------------------------------------------

Multiple Income Streams - An Idea Whose Time Has Come in a Declining Economy: Featuring SFI

2009-04-27T16:34:00.003-05:00

by Charles Aki, Ph.D.

Today's Multiple Income Streams Feature is SFI. For more information on this business model, click here.

Below is a reprint of my blog on the case for generating multiple streams of income.

In stocks and mutual funds investing, risk is minimized by owning a diversified portfolio of assets in different industries and family of funds. Just as diversification is essential to reducing losses in investing, so is generating multiple streams of income paramount to avoiding failure and losses in business.

No longer can the average household depend on only one source of income, especially now that our economy is in recession and more people are in danger of being laid off. No business or industry is exempted. Even giant companies in the automobile sector and financial industries are on the verge of declaring bankruptcy and laying off thousands of their employees. Is there any hope or solution for people who face layoffs, loss of income, and other related problems due to the nation's economic downturn?

I believe there is hope, and the solution is in building alternative sources of income. Helping people do this is the main mission of this blog site. It is my hope that whenever you visit this blog site, you will find an idea for making money online.

You may have already noticed the various business ideas and recommendations that have been posted on this blog site the past few days. I promise that more of these ideas will be shared on this blog site in the future. You will be hearing from experts and people who are already successful in implementing these multiple income strategies. I encourage you to read and act on the ideas presented here. If you need additional help, I am available to brainstorm some ideas with you to help you accomplish your goals much faster. Feel free to leave me a comment or request for further assistance; and, if you leave your contact details, I will respond to you as soon as possible.

Networking Your Home Business within Circles of Influence

2009-04-27T10:31:00.003-05:00

When you need an auto mechanic or an air conditioning repairman, where do you turn for help? Sure, some people turn to the yellow pages. But most will turn to friends and family and ask if they know of anyone who can do the work.

The best place for your business to be positioned is to be the
business on the tips of the tongues of the people asked to make
the referral.

THE 300 RULE

Preachers, funeral directors and people in a few other
professions have learned "the 300 rule" through their own
personal experience.

"The 300 rule" states that the average person knows 300 people
on a friendly level. Wedding planners tend to make reservations
for 300 guests. Funeral directors tend to need to make room for
300 mourners. You get the idea.

DOODLING WITH CIRCLES OF INFLUENCE

Imagine your circle of friends, family and acquaintances, a.k.a.
your circle of influence. Now, draw your circle of influence as
a circle on a blank piece of paper.

Next, contemplate the people in your parents` circle of
influence. Some people who know your parents also know you.
Therefore, you will share some influence with the people your
folks know. Now draw your parents` circle of influence on your
piece of paper.

Your circle and your parents` circle will intersect in one area,
although the larger majority of the two circles will not
intersect. If you are like most people, the two circles on your
page at this point looks very similar to the MasterCard logo.

Now imagine drawing a page full of intersecting circles, each
circle representing the circle of influence of the people who
are within your own circle of influence. Imagine trying to
encapsulate an accurate rendering of where your circle and the
circle of your friends will actually intersect.

Some circles will share a large area of space, while others will
barely cover one another.

Actually, you can only imagine at this point what your piece of
paper will look like. The actual layout of the circles imagined
in this analogy is simply too overwhelming for the mind to
comprehend.

THE BIG PICTURE

300 multiplied by 300 equals 90,000. By using the analogy of
doodles in the previous section, the average person can actually
network with up to 90,000 people! Even factoring in the overlap,
one can still probably network with 50,000 people through their
own circle of influence!

Simply amazing, isn`t it?

HERE IS THE SECRET TO YOUR SUCCESS

There are 300 people on this planet whom you have a reasonable
amount of influence. Take advantage of this fact. Make darn sure
that every person within your own circle of influence KNOWS that
you are in business for yourself, and make sure they understand
what your business offers.

When your friend is asked to make a referral, they will
recommend you.

PASSIVE VERSUS ACTIVE REFERRAL NETWORKING

When people ask your friends for a referral and your friend
mentions your business, that is passive referral networking.

Active referral networking is when you can get your friends go
directly to their friends and say "Hey, I have a friend who just
started a business. If you are in need of what he offers or you
know someone who will need his services, would you please give
my friend a call or make the referral to his business?"

If you can get even a portion of the people in your own circle
of influence to actively refer your business, then you have
built the foundation to build an advertising campaign even more
effective than the average local television advertising campaign.

Think about that for a moment.

Most people only dream of reaching 50,000 potential customers
with their television advertising dollars. You now have the
knowledge to reach 50,000 people without spending a single penny.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.pluginprofitsite.com
------------------------------------------------------------

Fast-Track Your Journey to Home Business Success

2009-04-26T00:09:00.004-05:00

No one has ever logged onto the Internet for the first time and started pocketing dollars in a really short period of time. As with all things in life, there is a learning curve.

SOME PERSONAL HISTORY

Just a few short years ago, I was a working stiff just like you.

One day, I bought and read a book called "Multiple Streams of Income" by bestselling author, Robert Allen. Immediately, I began my journey.

Every night after work and after my wife and children went to sleep, I would get online and explore different ways of using the Internet to make money.

In the two years that followed, I spent over $10,000 racking up credit card debt buying eBooks, membership sites, special reports, opt-in leads, and joining every "guru" recommended business opportunity that flew into my email inbox.

I stayed up learning, working, and drinking coffee until 5:00 in the morning, month after month filled with the hope of making money online.

In my third year of working part-time to build a home based income, I finally broke through and earned over $100,000 in just twelve months from the Internet.

BECOME THE MASTER OF YOUR LEARNING CURVE

Research the lives of all of the "gurus." The one thing that you will learn is that my own experience is not unique. Most of the high earners on the Internet experienced a learning curve very similar to my own.

Chances are that your curve will also be similar to mine, but it is my hope that you can get to the top faster than even I did. Three years was a long time to struggle, but every ounce of struggle was worth the reward I have finally received.

In order to shorten your own learning curve, you must do a few things differently than the rest of us did. You must become the master of your learning curve.

THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE

There is only one way to shorten the curve on the Internet:

You must plan to succeed!

Here is the deal. Most people put up a freebie website and select a few affiliate programs to add to their website. Right out of the gate, most people are running for the finish line without any real plan in mind.

After a few short weeks, people begin to see the writing on the wall that says, "This is going to be a long hard road."

People check their hit counters daily for six weeks before they realize that getting traffic to their free site is going to be tough.

At this point, they begin developing their first batch of advertising. Then they spend countless months finding places to show their advertisements for free. Some make an even more drastic mistake by blowing thousands of hard earned dollars on
their new and untested ads. These are the people who will learn the facts of life the hard way. In time, they will learn how to make their advertising work for them, but most will earn very little money from their affiliate programs.

At this point in the learning curve, most people throw up their hands and walk away from their dreams in utter disgust. Instead of a walking away point, this should have convinced the struggling online entrepreneur that they were simply traveling
the wrong road.

YOU MUST PLAN TO SUCCEED

From day one, you must begin to learn about the nuances of web promotion. Read everything you can get your hands on. Don't just read the hype, back it up with the opinions of others who have reviewed the same programs before you came along. Learn from their mistakes and successes.

As you begin to learn, you must also look to make a decision. Do you want to step into a pre-built program that is designed to help you to succeed, OR do you want to create a completely new program of which you are the sole owner?

If you decide to step into a pre-designed and complete turn-key online money-making venture, then you must select the right venture to step into. If this is your decision, I encourage you to check out the Plug In Profit Site at:
http://www.pluginprofitsite.com

If you decide to go the journey on your own, then do all of the necessary research, planning and preparation that is needed for your success.

PREPARE TO SUCCEED

Decide what you think you would want to do, and then figure out how your planned site will generate a real income.

Internet old-timers know about hundreds of corporation domains that existed with IPO millions, but did not have an actual money plan that could sustain their business model. Most of these companies were among the hundreds of companies that bellied up in the 2000 dot bomb experience.

Don't blindly believe in your plan. Research others on the web who have undertaken similar business models and see if they have survived. Study your competitors in depth to learn what is working for them and what did not work for them. To better
understand what has or has not worked for competitor websites, check out their time lapsed progressions using the Wayback Machine: http://web.archive.org.

Once you have determined your money plan, then you should undertake the development of a business plan and a marketing plan. Utilize professional assistance if you need to do so. While creating your plans, make a determination as to which domain name you think would be best, then register it along with a hosting account. You can do this at Host4Profit in Step 2 on this page: http://www.pluginprofitsite.com

Once you have developed your business plan and marketing plan and have run them through several revisions, then it will be time to buy your domain name and to begin work with a site designer and developer. You may need to have your domain sitting on a web host for your site developer, but this is not always necessary. While they are doing their work, enlist a copywriter to help you with your site sales copy.

When your site designer and developer have your site working, you should then undertake significant testing to make sure everything works as planned. It is much harder to fix problems on a operational site than it is to fix problems on a site that has yet to be launched.

When testing is done, then you should fill in your sales copy and then shoot for launch. Of course, you already have a marketing plan in place, so your preparation here will be simply a matter of putting the pieces of the puzzle into place.

You are finally ready to open for business. Don't be afraid to spend the money to bring your dream alive. Time can replace money in the goal of starting a profitable online business, but money invested can shave years off of your company's growth.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at:
http://www.pluginprofitsite.com

------------------------------------------------------------

FREE Report Reveals What Most Weight-Loss Companies Don't Want You to Know

2009-04-25T16:29:00.000-05:00

Don’t try to lose another pound until you have
read this FREE report…

After trying 62 different diet programs, which ultimately led to
a maximum weight of 478 pounds, this guy discovered the ONE
thing that’s helped him lose over 190 pounds! His FREE
report reveals how he did it. It also reveals what most weight
loss companies don't want you to know.

Click here to get the FREE report

Multiple Income Streams - An Idea Whose Time Has Come in a Declining Economy

2009-04-24T22:27:00.004-05:00

by Charles Aki, Ph.D.

In stocks and mutual funds investing, risk is minimized by owning a diversified portfolio of assets in different industries and family of funds. Just as diversification is essential to reducing losses in investing, so is generating multiple streams of income paramount to avoiding failure and losses in business.

No longer can the average household depend on only one source of income, especially now that our economy is in recession and more people are in danger of being laid off. No business or industry is exempted. Even giant companies in the automobile sector and financial industries are on the verge of declaring bankruptcy and laying off thousands of their employees. Is there any hope or solution for people who face layoffs, loss of income, and other related problems due to the nation's economic downturn?

I believe there is hope, and the solution is in building alternative sources of income. Helping people do this is the main mission of this blog site. It is my hope that whenever you visit this blog site, you will find an idea for making money online.

You may have already noticed the various business ideas and recommendations that have been posted on this blog site the past few days. I promise that more of these ideas will be shared on this blog site in the future. You will be hearing from experts and people who are already successful in implementing these multiple income strategies. I encourage you to read and act on the ideas presented here. If you need additional help, I am available to brainstorm some ideas with you to help you accomplish your goals much faster. Feel free to leave me a comment or request for further assistance; and, if you leave your contact details, I will respond to you as soon as possible.

Understanding the Difference between Marketing & Promotion

2009-04-24T07:39:00.001-05:00

Are you an online marketer? Or do you simply promote affiliate
programs? Marketing is truly the most misunderstood word in use
today on the Internet. Let me see if I can clarify this issue
just a bit.

In Marketing 101 at your local university, marketing is actually
the process of Product, Place, Price and Promotion.

PRODUCT

No business can exist without a product or service to sell.

In a nutshell, entrepreneurs are the people who believe in a
product, service or idea, so much that they are willing to
invest their lives into the development of their dream.

Historically, every major corporation in the world was started
by an entrepreneur with a dream and the drive to make it a
reality.

However, there comes a time in the life of every corporation
when those who fear the gambling nature of their founder, squash
the entrepreneurial drive that made the company a viable concern
in the first place. The entrepreneur will either submit to the
careful nature of the stockholders, or he will be forced to
leave the company he created.

The only entrepreneurs who withstand the pressure to move more
carefully are those who have maintained majority control over
their companies.

PLACE

In the offline world, place is defined by location. On the
Internet, place is defined by domain name and the web hosting
service chosen.

Both online and offline, place can make or break a company
without respect to the quality and value of the product, service
or idea.

PRICE

Selecting a price is determined first on a basis of whether the
company wants to be seen as a discount or a value company.

Take for example Wal-Mart and Staples.

Wal-Mart is the lead discounter in the marketplace. Staples on
the other hand is the specialist in office supplies.

Both sell a significant number of office supplies despite the
fact that the lowest price can usually be found at Wal-Mart. As
a value dealer, Staples can afford to charge more for their
products than Wal-Mart.

So the question for you is whether you want to position your
company as a discount or value company.

Testing has shown that products and services can be sold at any
number of prices and still reach a significant number of people.

The challenge of selecting the best price for your product or
service will require a certain amount of testing.

UNDERSTANDING THE PRICING EQUATION

Let`s assume we are selling a product. Let us also assume that
we know that the product can be sold for $10 or $50. Let us also
assume that if the price dips below $10 or rises above $50, then
the product sales fall off significantly.

Our challenge is to determine the best rate at which to sell our
product.

Testing has shown us that we can sell 1000 items a week at $10.
Testing has also shown that we can sell 500 items per week at
$50. And testing has shown that we can sell 650 items per week
at $45.

At $10, our projected weekly earnings are $10,000. When we sell
the product at $50, we know that we can earn $25,000 per week.
Most importantly, we know that we can earn $29,250 when our
product is priced at $45.

With the imaginary testing we have done on our imaginary
product, we can easily see that selling our product at $45 per
item will earn us more money over the long haul.

Thus, when we make the decision for a national rollout of our
product, then we will price our product at $45.

Of course, this is a very simplistic analysis of the point I am
trying to make. Though simple, I believe this analogy will help
you understand the methods of developing a product`s prices.

PROMOTION

Promotion, on the other hand, is the process of notifying the
consumers for your product or service of your availability to
serve them.

Methods of promotion vary distinctly and should be arranged to
meet very specific goals.

As with product, place and price, promotion should not be left
to chance. You should test every ad, every media, and every
price point to determine the best bang for your promotional
dollars.

HEADS UP!

If you are an online promoter or marketer, please factor in the
most important element concerning the cost of your promotions.

What element is that? Your time!

Value your time at a certain dollar amount, and figure in your
time into the cost of your promotional accounting.

I say this because too many online promoters lose sight of this
concept and spend 20 hours to generate one sale while using free
advertising. Even if you rate your time at the federal minimum
wage, then you will have invested $105 of your time for one sale
that might only net you a gross sale of $45!

ARE YOU TRULY A MARKETER OR ARE YOU JUST A PROMOTER?

Most people who run a business on the Internet call themselves
marketers. Yet, most of these same people are really just
promoters wrapped in the label of a marketer.

True marketers do not promote without a lot of advance work.
They spend time planning, testing and measuring their actions
and results to get the most out of every dollar spent and earned.

Entrepreneurs finesse the art of marketing as they build their
company into a major enterprise.

If you are a promoter who does not keep an eye on the total
marketing equation, then you are bound to fail.

If you do call yourself a marketer, then do what a professional
marketer does. Make sure that every dollar spent is spent well.
Make sure that every dollar earned is put to good use. Market
well so that when the people of the next generation look at your
life, they will see a fine example of a successful entrepreneur
that they will strive to emulate.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.pluginprofitsite.com
------------------------------------------------------------

Internet Promotion Techniques 101

2009-04-23T08:01:00.005-05:00

Did you realize there are only three types of online
promotion?... This statement may seem odd and even untrue in
your mind, but I am speaking in more general terms than you
might be thinking.

Let me explain.

The three types of promotion are Junk, Active and Passive
promotions.

JUNK PROMOTIONS ARE MONEY PITS

Junk promotions are those that seem to produce results, but by
their very nature are really only illusionary promotions.

For example, let me begin with FFA (Free For All) pages. You
might find yourself subscribing to a submission program that
tricks you into believing you are submitting your links to tens
of thousands search engines.

According to the Open Directory website, they have only approved 1705 search engines and directories for inclusion in their database (http://dmoz.org/Computers/Internet/Searching/).

I like using the DMOZ directory as an example because submitted
links are tested by human beings with integrity, for the honesty
used in site description. Search Engine Watch and other search
watchers tend to show fewer than these 1705 engines, primarily
because a lot of the engines provide very little value.

Yes, you can submit your URL to a FFA page, but FFA's usually
only permit 100 or 1000 links on their page at any one time. So,
if ten thousand people are submitting a link to an FFA page on a
daily basis, then the average life of your link is between seven
minutes and 144 minutes. I suspect the actual number of
submitters is much higher and the results are much worse. Given
that few people surf FFA pages, the chances of your submission
being of any real value is practically nill!

Most of the people telling you that you can submit your site to
tens of thousands of search engines are truly only submitting
your site to FFA pages! Beware of the false promises.

Another junk promotion method is Safe Lists. A safe list is a
mailing group that is signed up to be received by people who
want to submit their own ads. Now, most safe lists have
thousands of subscribers who are able to submit their ads daily
or weekly. The person signed up to receive the list will receive
anywhere from twenty to 140+ messages a day from the list. These
messages will be received by people only interested in promoting
their own thing who do not have the right motivation to open,
let alone read Your Advertising. As a result, thousands of
messages go out daily or weekly that will never be seen by
anyone but the sender of the ad. Where is the value in that?
There is none.

ACTIVE PROMOTIONS

Active promotions are the type that require you to go out on a
daily basis or a weekly basis and put out your advertisements.
With active promotions, you will either place your advertising
or you will not sell your products or services. Your choice is
simple --- work or starve.

Examples of active promotions include Pay Per Click Search
Engines (PPCSE's), Direct Email, Ezine Advertising, Solo Ezine
Ads, Newsletter Publishing, Ezine Ad Swaps, Classified Ads,
Auctions, Site Sponsorship and Banner Ads.

Some people are able to utilize these methods very productively,
while others are destined to drop their money into the
bottomless pit of failed Internet promotions.

PASSIVE PROMOTIONS

Passive promotions are those promotions that can continue to
provide results for you long after you have invested the work to
make them available to the Internet community.

Examples of passive promotions include: Link Exchanges,
Articles, Ebooks, Content Exchanges and Writing Testimonials for
others.

Let's look at articles as a solid example of my point.

You are reading an article that I have written to promote my own
business. This article is timeless and therefore could have been
written five years ago and still have been as valuable as it is
today.

Due to the fact that the article is timeless, it can and will be
placed in newsletters/ezines and their accompanying online
archives, on websites and in ebooks for many more years to come.

As a result, this article will continue to serve me well beyond
the time in which I wrote it and submitted it to publishers and
webmasters for public consumption and publication.

This is the best example I can give you of an excellent passive
promotional method.

AVOID THE MONEY PITS

Many try and even fewer succeed to conquer the Internet and to
produce their dreams of online wealth.

My hope is that you will be one of the people who conquer the
challenges before you and to make a nice living while working
online. It will take drive, determination, study plus trial and
error, but you can make it work for you.

Please continue to educate yourself so that you can avoid the
money pits - instead, strive to find the money barrels. It can
be done. I am living proof.

About the Author:
------------------------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.pluginprofitsite.com
------------------------------------------------------------------------------

The Cooperative Marketing Approach - A New Model for Generating More Income

2009-04-22T09:28:00.002-05:00

Create a successful business while working alongside an emerging industry leader to help bring a positive change. A TriVita Business can provide the opportunity for individuals to create a stable and ongoing income with a commitment of time, capital and effort. With the experience of proven business model supported by quality products, excellent customer service and a worthwhile cause, TriVita offers a viable opportunity for entrepreneurs to create an additional source of income.

If you’re like most entrepreneurs, you seek out opportunities that can increase or secure your lifestyle. It can be difficult to find good financial opportunities that offer a worthwhile return on one’s time, money and effort. Most business opportunities today require large up-front starting capital and rigorous hours that generally end up depleting your quality of life. Good financial opportunities are somewhat rare, but they do exist, and we believe a TriVita Business is one of them.

There are many benefits of a TriVita Business, including: Minimal start-up capital requirements. No operational headaches. The extensive support of TriVita’s professional corporate services staff. Ownership of a business that has equity and resale value.

TriVita has built a unique business model around the proven business of acquiring and servicing customers while growing your business. We invite you to learn more about a TriVita Business by contacting TriVita, listening to the audio link below, or clicking here for more information: www.trivita.net.

How Smart Info-Marketers Sell Consulting Packages and Advisory Programs

2009-04-21T08:50:00.002-05:00

By Janet Switzer

Consultants, experts and entrepreneurs can earn thousands of dollars per hour by conducting programs that help business owners or individuals apply proven principles of success.

A successful program packages your consulting and advisory services in a way that's designed to achieve a specific result. People buy results, not products. And as a consultant, you know that it takes time to achieve results for clients. So not only will you earn a lot more revenue if you sell a long-term package, you'll probably have a happier client in the long-run because you'll have the time to help them achieve the result they're looking for.

Who determines exactly what the "package" is and when the "result" is achieved? You do, of course. Remember, you are the expert. YOU tell the client which package they need to achieve the result they are looking for. If they knew everything it took to achieve the result, they wouldn't need you, would they? You dictate the services to be delivered. Of course, it helps greatly to have lots of testimonials that say "I bought Package XYZ and got this specific result."

What kind of packages can you offer?

Mentorship and Apprenticeship Programs -- Typically sold with an advertised goal or specific result in mind, these programs are marketed based upon the benefits the protege can expect to receive. They usually include both private and group coaching sessions -- such as a fixed number of private sessions with once-a-week group sessions for 6 months or a year. But most importantly, they are "hands-on" programs with participants applying what they learn during their time in the program.

Long-Term Consulting Contracts and Monthly Retainers -- If you can package consulting for a major corporation where you provide ongoing training for their staff or ongoing consulting services where there is a specific outcome expected, these contracts can be very lucrative. Monthly retainers can run into the thousands of dollars a month for each company you're working with, just to accomplish a certain amount of work each month -- or sometimes just to make yourself available.

Subscription Consulting -- If you successfully operate a specific type of business, fellow business owners will pay you a fixed amount every month for ongoing advice, materials, conference calls, email access or phone access -- assuming your program is marketed with a clearly stated result. Included services might include: (1) A private one-on-one call every month with a junior consultant or even the senior consultant, (2) A group call every month or every two weeks, (3) A monthly mailing of reference materials or business how-to information, or (4) A quarterly advertising and promotional sampler pack, and (5) A live event if required to effectively deliver your operating system. Pricing for these programs varies from $195 a month to $2,000 a month.

Business-Building and Practice-Building Systems -- When you sell to businesses who are desperate for the result you're offering, it not only makes your marketing job easier, it makes for a much more rewarding program for both of you. And whether you have a fixed system for getting results or you are offering business turnaround services, these programs can sell for thousands of dollars per person. One CPA developed an entire program specifically to help businesses bring more of their revenue to the bottom line. He didn't claim to grow revenues or grow the business in any way, he just claimed to help bring more of it to the bottom line through cost-saving procedures and other methods.

Coaching Programs -- Several years ago, some of the biggest names in the seminar business added an ongoing advisory option to their seminar programs and called it coaching -- making executive coaching, personal coaching and business coaching accepted and popular. Today, coaching has taken on more elaborate forms and typically includes:

• Live sessions over the phone or web sessions conducted live at a specific time
• Preparatory materials giving participants basic information they'll need to be coached effectively.
• Ongoing homework assignments -- which is what makes it a system, rather than just "small talk" over the phone.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

Earning Top Dollar As an “Expert Who Speaks”

2009-04-20T09:22:00.000-05:00

By Janet Switzer

How would you like to travel to the world's most exciting places, help others with business advice and personal development, earn thousands per day selling your info-products, and hear the applause of a crowd sitting on the edge of their seats?

If your answer is "Yes!" you should consider adding professional speaking to your info-product business.

How to Market Yourself as an International Expert Who Speaks

On any given day, thousands of conferences, workshops, meetings and other training events take place -- most of which need experts to deliver information the group can use. There are a number of different types of individuals and groups which hire speakers:

• Independent Meeting Planners are hired by companies to organize events including conventions, trade shows, workshops and conferences. They are also responsible for hiring the speakers for those events. Corporate meeting planners, on the other hand, are employees of a company who've been given the job of putting together the annual sales meeting, executive retreat or other event.

• Trade associations also hire speakers. They hold annual conferences and training events and want to bring good, solid information to their members in order to provide value for the association dues members pay every year. Trade associations look not only for high-profile motivational speakers, but also for experts who speak on their subject matter.

• Non-profit organizations, educator's organizations and charities also conduct a lot of training, hold conferences and have a need for speakers.

• One of the biggest buyers of speaker's services are network marketing and direct sales organizations -- not only the parent companies, but also individual "leaders" with large downlines of distributors or direct sellers.

• Other trainers, training companies and seminar promoters can also be customers for your speaking and training services, especially if you can deliver expertise they’re not able to provide.

Two Ways to Get Paid Speaking…

There are two ways to get paid when you speak -- either by being paid a fee to deliver a speech or by speaking for free in order to sell products at the back of the room. Typically, fee-based engagements require a lot of outbound telemarketing -- either by you or by your commissioned salesperson, which may include any speaker's bureaus that represent you. Speaking for free, on the other hand, makes "getting hired" much easier because you simply need to offer your services by phone -- or perhaps via a short written proposal letter -- to the person or organization holding the event.

If you're willing to speak for free or for low fees, a resource called www.SpeakerMatch.com can help connect you with hundreds of companies and organizations who are holding meetings and looking for speakers. You get to communicate directly with the person doing the hiring, so it's a lot easier to provide the organization exactly what it wants or needs.

There's no dishonor in speaking for free, by the way. This is particularly true if you can speak at a trade association meeting where everyone sitting in the audience represents a company who could buy your information product or pay for your advice.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

My Prospecting Secrets Revealed

2009-04-19T20:25:00.000-05:00

Let me start off by explaining the biggest benefit of providing your downline members with a viral prospecting system.

It boils down to this...

When you have a viral prospecting system in place for your team members, your downline has the potential to take on a life of its own and continue to grow effortlessly while you're focusing on more important things such as family and friends.

A gentleman I recently discovered managed to accomplish the difficult task of duplication while maintaining his full time job and family life.

He mentioned that ever since the beginning of his online ventures he was searching for a system that brought interested prospects in automatically.

He didn't have time to do the traditional recruiting methods because they required a lot of time and commitment.

What he wanted instead, was a huge downline that duplicated on auto-pilot from his part time efforts.

"But did such a solution exist?"

If it did, he said he couldn't find it...

So after many years of struggling to build a solid residual income through network marketing he decided it was time to take the bull by the horns (so to speak) and he created a 3 step marketing system that literally exploded his downline within a few months.

The part that amazed me the most was the fact that he didn't spend a dime on advertising. And his downline is now over 11,460 strong and growing monthly on auto-pilot.

Ultimately I learned that being a successful sponsor involves providing some type of system that helps people build their business, not sitting around wondering why your downline isn't doing anything.

I guess the quote from Zig Ziglar holds true:

"You can have everything in life you want, if you just help enough other people get what they want."

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Marketing Live Events for Info-Marketers

2009-04-19T11:07:00.001-05:00

By Janet Switzer

Conducting live training events is an important part of many information product businesses. Yet filling seminars is often a daunting process. Here's how smart info-marketers sell hundreds of attendees into their live events.

EMAIL MARKETING -- The fastest and cheapest method for marketing live events is via email. You can acquire email addresses to mail either by: (1) collecting them at your website when visitors sign up for a free e-zine, special report or newsletter you offer, or (2) through convincing other list owners to endorse you to their customers. Emails should direct readers to a webpage that compels them to register for the event.

YOUR EVENT’S WEBSITE -- If you have secure registration and credit card processing at your website, prospects can read about your event any time of day or night – then register without needing to call you during business hours. Create a "landing page" sales letter just for your event, then include all kinds of descriptive copy about the benefits of the event, why the prospect should respect you as an expert, testimonials of other people who have worked with you, bullet points of what the prospect will learn, a listing of the materials they'll receive, how to register, what the price is, details that show the price is a great value, and so on.

PRINTED BROCHURES -- These are expensive to print and mail, but if you do speaking engagements, trade shows or other events, you can distribute them on-site. These can also be mailed as part of a direct-mail package. One type of brochure that is worth printing is an elaborate high-end looking business "portfolio" describing your program or live event -- particularly if you are marketing a very expensive program to business owners.

FREE SPECIAL REPORT OR OTHER INFO-SALES DEVICE -- An info-sales device can be anything from a special report to an article to a short ebook written in third-party style -- as if a journalist had written it. You can distribute it at your website or in other people's e-zines -- particularly if you are going to be offering the same event two or three times a year. On the Internet, these special reports tend to circulate for a long time, so be sure you have something to offer prospects months from now (such as the recordings of your live event).

JOINT VENTURES -- Whenever marketing live events, you should never rely on marketing solely to your own list. Other business owners will promote your event to their list is: (1) you pay a commission whenever a sale is made to one of their customers, and (2) if your event is a free workshop they can promote as a service to their customers and subscribers.

DIRECT MAIL -- One of the best methods for marketing expensive live trainings and long-term programs is direct mail. The ideal direct-mail package includes a personalized letter to your customer plus a separate 8- or 12-page program announcement. Alternatively, an endorser can send their own customers a letter that talks about you, explains how they've personally benefited from your expertise, why they are recommending your live event and why they are recommending that people read the enclosed announcement.

SPEAKING ENGAGEMENTS -- If you speak from the platform, you can sell your live event as a product at the back of the room. One caveat is that you need to speak enough to fill your event if you plan to use speaking as your sole marketing method.

CORPORATE PREVIEWS -- A number of seminar promoters regularly contact large corporations with thousands of employees and offer to hold a free one-hour preview -- signing up employees afterward for a local seminar. These might be "lunch-and-learn" programs held in the company cafeteria or perhaps a two-hour evening program held in a large conference room.

MARKETING-ORIENTED TELESEMINARS -- Use email to promote a free teleseminar where you preview what will take place at your live seminar. Include guests on your teleseminar -- either other experts who will be speaking at your event or people who've attended the same event in the past and can be interviewed about how their life has changed as a result. Provide quality information of value so the entire tele-seminar isn't just one big commercial for your event. If you have a small group of listeners -- such as 75 people or less -- you can open the lines for questions at the end of the conference call. At the very end of the call, make sure listeners know that you have staff members standing by at your office to help folks register for the live event.

DISPLAY ADVERTISING -- Display advertising is expensive, but useful for promoting local public seminars. Similarly, if you are targeting a specific industry or business subject, you should certainly advertise in that industry's trade magazines. Try to buy advertising space on "remnant," which is advertising space left over at the end of the month when all of the other advertising has already been placed and paid for. You should get pricing that's up to 75% off the rates quoted on the magazine's rate card.

OUTBOUND TELEMARKETING -- If you have a relationship with a particular list of names, such as your own customers, you can get sales people to call these customers about your program or live event.

PRESS RELATIONS -- By far the most cost effective method, press releases and radio-TV appearances are a great way to promote events -- either within a specific industry or geographic territory. You should send a press release to all trade journals, trade association newsletters and other industry periodicals, particularly if you are selling in a specific business category. Websites such as PRWeb and PRNewswire will broadcast your press release to thousands of journalists, webmasters and others. Tying the subject of your seminar to a current event or trend is the key to successfully getting into print.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

Developing and Selling Coaching Programs

2009-04-18T11:12:00.000-05:00

By Janet Switzer

A decade ago, the term “coach” was reserved for sports, and coaching was something that happened on the ball field. Today, coaching, telecoaching, coaching programs and coaches training has become a multi-million dollar industry.
How does coaching differ from the rest of the “training” industry?
Coaches motivate people to action. They help them prioritize their projects and goals. They help them plan their work and work their plan — but they don’t necessarily give them the actual strategies to execute, steps to take, business or marketing plans to follow, nor do they give them financial or legal advice.
In fact, it may surprise you to know that many coaches have no industry expertise whatsoever in the field in which their clients conduct business. Sometimes coaches are personal coaches, helping individuals determine and take action on what would make them most happy in their life.

How to Benefit By Offering Coaching

Not only can you add coaching — either one-on-one or in groups — to your consulting work or to any information product you publish, you can also develop an entire product where coaching is the primary feature.
If you sell a home-study course, you can sell coaching as way to help your buyers and clients learn from the product, determine their own goals and move through their obstacles and roadblocks to take action.

What’s Typically Included in a Coaching Program?

Coaching “programs” are easier to sell and typically generate more revenue than coaching on an hourly basis. During individual coaching hours, you must always convince the client to buy the next hour and the next. Coaching programs, on the other hand, eliminate the continual question in the client’s mind about whether they’ve received value or not.
A coaching program typically consists of:
• A fixed number of coaching sessions or a fixed number of months of unlimited coaching services — conducted either privately or in group format and usually held weekly, twice a month, or when specifically requested by the client.
• Written material provided either at the beginning of the program or in weekly emails.
• Preparatory materials (in the form of exercises downloaded via the Internet, audio CDs, a questionnaire, survey or personal audit, a review of the client’s materials and so on).
A coaching program may also include a live training weekend or retreat, but this would be more appropriate to other kinds of programs.

Pricing Your Coaching Program

Pricing a personal-development coaching program can be as simple as bundling four coaching sessions with an audio program for $395. A business coaching program, on the other hand, should be priced at what the prospect is willing to pay to solve their pain or reach a specific goal. Typically, business coaching and “how to make money” coaching is priced much higher than personal coaching — occasionally in the thousands of dollars, depending on the price participants paid for your program prior to being sold the coaching program. Other factors that impact price include: how much access participants will get, how well you can describe the value of the coaching program, and more. Most business coaching programs are priced between $3,500 and $8,000.

How to Deliver a Coaching Program

Conduct all coaching sessions by telephone. Record them and send an MP3 file of the recording to the participant as an added value. During each session, use your motivational skills and any industry knowledge you have to get the client to commit to taking action by the time of your next call.

How to Market Your Coaching Program

The key to successfully marketing coaching programs is to deliver the message that your program will change the prospect’s life, give them a new career, jump-start their business, or in some other way give them highly valuable information they can use. There are dozens of strategies for launching and marketing a successful program. For instance:

• Create a powerful written announcement or compelling marketing copy you can distribute everywhere — in your ezine, at your website, in other people’s newsletters, as a flyer at your speaking engagements, in your subscription audio program, through dedicated mailings to your current customers, in press articles, everywhere.
• Speak at industry-specific events where the audience would be perfect prospects for coaching services and sell it as a package of sessions or one-on-one access over a specific time period.
• Offer your coaching package through your affiliate program.
• Do joint ventures with other people who have lists of customers and who can endorse your coaching service.
• Seek out endorsements and testimonials and media mentions from people — celebrities, past clients and customers, newspapers and magazines — that will appeal to specific segments of your market. Then approach these endorsers about selling your program to their customers.
• Position yourself as the leading expert for creating massive results in your area of expertise. Once you position yourself as this expert, you can not only conduct training programs and produce other information products, you can also generate press coverage and other media activity around your message.
• Call companies who distribute learning tools and especially audio programs, to see if they will give you a distribution contract for your home-study course or a product that causes a need for coaching. Include a special offer inside the home-study course that allows people to call for a free evaluation to decide if coaching is right for them.
• Do a “nationwide search” for individuals who would be interested in being test cases to work with you to achieve a specific result. Accept only three beta test students, and offer them the program for free. Then, when the final coaching program is launched (after beta testing), sell the program to the hundreds or thousands of prospects generated by the original “search.”

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

Why Systems Sell and Info-Products Don’t

2009-04-17T11:48:00.000-05:00

By Janet Switzer

Many info-marketers who create home-study courses – and authors who write beyond-the-book products -- could substantially improve revenues and protect the long-term marketability of their products by creating learning “systems” versus information “products.”

This principle of info-marketing has been proven repeatedly over decades of selling knowledge products: Customers will ALWAYS pay more money for “systems” than they will for “products.”

They’ll pay more money for a system that gets them to where they want be, than they will for a product they have to spend time understanding and applying to their situation. Buyers don’t want to figure out how to make your information work for them. They want you to do that for them.

What is a system?

(1) A system takes people through a process -- it describes a series of tasks that’s proven to accomplish a goal. A system isn’t just information randomly compiled together into a “course.”

(2) A system must discuss how to do each task -- it must fully explain how to execute each step.

(3) A system contains illustrative examples of how to perform the steps, whether you use anecdotal stories, actual sample documents or exercises the reader can complete in order to plan their activities. People learn through stories and through doing.

(4) A system must be packaged to look like it’s a system and be packaged to look like it’s worth the money you’re asking the prospect to spend. Remember that people will spend SOME amount of money to solve their problem. Your product has to look like it’s worth it.

Those are the four criteria for producing a system. But let’s take a look at some real-life examples of systems.

First of all, I recommend every expert start by developing a multi-media home study course. This combination of printed material, audio and video components does two things for you: (1) It lets you begin charging a high price for your expertise (from $^395 and up), plus (2) It can immediately be used as the reference materials for any training program you want to offer. This “system-in-a-box” can be shipped as soon as someone registers for your training program…while you deliver consulting, teleclasses, weekend workshops and other services later on. Your participants will have more confidence in your expensive training program if they receive high-quality reference materials at the beginning.

Other types of systems include:

* Video-Based Training Sets -- most typically a weekend workshop or other event video-recorded, then divided by topic into 4-6 DVDs.

* Tele-Seminar Series -- giving people a result over 90 days of group telephone training calls, perhaps delivering just one or two group calls a week.

* Train-the-Trainer Programs -- giving teachers, trainers, therapists and consultants a new topic to deliver to their students, patients and clients.

* Corporate Improvement Programs -- A facilitator’s manual plus a workbook for each company employee who participates. Some experts include a video of themselves delivering a portion of the training.

* Business-Building and Practice-Building Systems -- A complete system of how to improve revenues, bring in more customers, sell more products, and so on for a specific type of business or professional practice. Often called a “business in a box,” these systems often lead to further sales because you can easily upsell buyers into ongoing support programs and consulting packages.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

The Ultimate Success Formula

2009-04-16T22:29:00.000-05:00

What is the ultimate success formula? Here it is:

1. Write down what you want to accomplish (i.e., your goal).
2. State the reason you want it (i.e. your why).
3. Write down the date you intend to accomplish your goal (i.e., your when).
4. Specify what you have to do to accomplish your goal (i.e., your how).
5. List all the people you need to help you get what you want (i.e., your team).
6. Identify the approaches that are not working, then change them (i.e., your challenges).
7. Identify the approaches that are working, then reinforce them (i.e, your strengths).

My goal is to help 10,000 people become financially independent, each earning at least $100,000 a year, within the next five years. What is your goal?

How to Get Others to Sell Your Info-Products for You

2009-04-16T13:43:00.000-05:00

By Janet Switzer

All authors and info-marketers would like to see more sales of their information products -- but too often, they lack the necessary marketing skills or the time to more effectively market their titles. Many emerging experts discover that it takes time to build up your own list of customers, prospects and subscribers.

But when you do a joint-venture with someone else who endorses your products to their customers -- you get to tap into and leverage the time, effort and money they’ve spent over the years building their list and maintaining customer loyalty.

When adding joint ventures to your marketing mix, there are four major questions to consider: (1) how to find joint venture partners, (2) how to approach the other party, (3) what kinds of deals to make, and most importantly (4) what kinds of marketing campaigns to conduct with the names once you negotiate a joint-venture arrangement.

To begin with, there are three categories of businesses where you’ll find ideal joint venture partners -- (1) synergistic companies, (2) your competitors and (3) companies that are completely unrelated to you.

Let’s look at synergistic businesses first.

(1) “Synergistic companies” or businesses are those that already sell complementary type of information. What they’re selling is similar or complementary to what you are offering.

Let’s say you’re selling a system for advertising accounting services and you do a joint-venture with a company that provides continuing education credits for CPAs. In the United States, accountants and other types of professional practitioners are required to maintain a certain level of competency and skills, so they take classes locally or at conferences and earn what are called CEUs or continuing education units.

If you have an information product to help these CPAs bring more clients in the door, perhaps you could locate a company that provides CEU classes but doesn’t offer advertising, marketing and practice-building information as you do.

This would be a perfect company to do a joint venture with -- not only because they are acquiring new students on a regular basis, but because these students know them, trust them, see them as a source of expertise and would probably listen to any recommendations they might give about you and your product.

(2) The next big category of potential joint-venture partners is “competitive companies.” Think about it: At the same time your competitor is prospecting and selling new customers, some prospects are not buying anything. Similarly, customers who have already purchased everything your competitor has to offer may be no longer buying or subscribing.

If you can convince your competitor to promote your products to their non-converted leads or past customer names, that’s a phenomenal joint-venture opportunity for the both of you. You could make money, but also turn those names into revenue for your competitor who has most likely given up ever selling them something else.

(3) The last big category of company to look for is “completely unrelated companies.” These are situations to look for where the company isn’t providing anything similar to what you provide, but COULD provide it if you proved there would be value for their customers and prospects in doing so.

For example, perhaps you find a company who sells a money-making program that is vastly different from the income-generation training program you sell. You can still approach these companies to become a recommended second-income idea or an alternative to the one their prospects originally investigated.

To help you execute joint ventures with these three kinds of companies, start investigating professional schools, magazines, newsletters, corporations, speakers, radio talk shows, infomercial companies and other information outlets for possibilities.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

Protecting Your Info-Products as Valuable Intellectual Properties

2009-04-16T13:39:00.000-05:00

By Janet Switzer

The information products that you develop and sell are valuable properties that should be protected -- in the same way major corporations, big-name publishing brands and celebrity authors protect their intellectual property rights.

Intellectual properties are things like published works, recordings, website content, your brand and your trademark. And part of building an information empire is securing the legal control, ownership and defense of these properties -- from registering your trademark, to recording your copyrights to obtaining releases from other people whose expertise or comments you might include in your products. You may want someday to sell your business, assign the published assets, license your marketing system or simply prevent someone else from using your product name and creating confusion in the marketplace.

A few hours spent protecting these assets is critical.

TRADEMARKS

For info-marketers, authors, entrepreneurs and others who benefit from being published or publicized, the name of any product lines or publication series you might create should be officially registered as your trademark, assuming that the name is eligible to be trademarked. At the very least, you should add the trademark (TM) symbol to the name of your products, then put in fine print on your copyright page the words “[Title of Product] is a trademark of [your name or other owner of the trademark].”

Of course, you should always consult your own attorney before undertaking any legal matter. I can’t ethically or legally advise you on legal matters. But I do want to save you some time and money by directing you to information and resources you can use.

The first place to visit for information on trademarking your brand is the website of the United States Patent and Trademark Office (www.uspto.gov) where you can perform searches of pending and registered trademarks.

Anytime you register a trademark you have in mind, you and your attorney should conduct an extensive search of the mark in use before filing your trademark application and paying a lot of money. Those searches can run several hundreds dollars per name. But one of the easiest ways to save money in this process is to look up your proposed trademark first at the USPTO website, so you know whether you have a fighting chance of getting it.

When you log on to www.uspto.gov, look for the word “Trademarks” at the left-hand side of the home page, then click on the “Search” button just below it. You’ll jump over to the next page which is the main search page for the Trademark Electronic Search System (or TESS for short). There you can start your search.

Click on the very first search form option, which is New User Form Search (Basic). If you have an actual tradename in mind, you can simply type that word or phrase into the search window and see if any pre-existing marks exist in the TESS system. If you put your phrase in quotation marks, the system will search for that exact combination of words. If you think there may be trademarks that are similar to yours, you can type in just one of the words and see what comes up.

Here’s what you’ll be looking for: A results page that says, “Sorry, no results were returned for your query.” That’s a good sign because it means your proposed trademark has not been registered or applied for by someone else. But, to be safe, you should always do the search again without the quotation marks to see what IS registered that might be similar. In many cases, your proposed trademark might be so similar to an existing mark that your application will not be approved.

You’ll also need to apply in specific classes of commerce where you are using the trademark or plan to use the mark.

Most authors and info-marketers who are building an information empire or publishing brand will want to register their trademark in the following classes of commerce:

Class 9 -- Recorded material including audio, video, software, etc.
Class 16 -- Printed materials including books, newsletters and manuals
Class 35 -- Consulting, business management and professional services
Class 41 -- Education and training including live workshops, seminars and more

To obtain registration of a trademark (and the ability to use to R-circle symbol after your trademark, the mark must actually be in use in commerce at the time you apply for registration. If you’re just thinking about a new product line or name, you can file an “Intent to Use” application, then convert it to an “Actual Use” application once you can prove you are indeed using it in commerce.

A good intellectual property attorney can tell you more.

COPYRIGHTS

What if you simply want to protect your written material and spoken words from other people who might illegally copy it and include it their work? The United States Library of Congress will register your copyright on virtually any kind of written, recorded, visual or other work you produce.

Their website www.copyright.gov has so much good information, you should really take a look.

But one thing you should know is that any work you create actually carries a copyright the minute you write it and produce it in a tangible form – that means, printing it, distributing it, publishing it, recording it. However, even though the copyright is established when you produce it, you still need to register the work with the Library of Congress in order to enjoy expanded protection of the copyright.

It costs less than $50 to register copyright on each work, plus you have to submit two copies of the work. It’s always a good idea to add a copyright page to your written materials (or print on the label of any CD) a line that reads:

© 2005 Your Name

In other words, type out the C-circle symbol, followed by the year you produced the work, followed by the owner of the copyright (you, your company, two co-authors, etc.).

RELEASES FROM GUEST EXPERTS AND INTERVIEWEES
?Sometimes, you merely want to protect the information you’ve acquired from someone else to include in your product.

If you have a guest expert on your conference call series and you want to record that series and sell the recordings later, have the guest sign a release that allows you to use their name and voice for commercial purposes.

If you want to use a testimonial or endorsement from someone important in your advertising and marketing efforts, be sure to have them sign a release stating they said those words and are allowing you to use them for commercial purposes. Some people will sign this release, some won’t. But it’s always good to have this on file even years later -- especially if the testimonial is so powerful that you’re still using it.

Building an empire of super-lucrative information products, training programs and consulting services requires a little preparatory work in this area.

If your business is based outside the United States, check with your own national authorities or a local legal expert about securing trademarks, copyrights and releases.

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Janet Switzer is the marketing strategist behind some of the best known celebrity authors in the world: Jack Canfield of The Secret and Chicken Soup for the Soul, One Minute Millionaire author Mark Victor Hansen, personal finance guru David Bach, motivational speaker Les Brown and others. Subscribe to her FREE series of info-marketing special reports at http://www.charlesaki.com/ezines.

* DISCLAIMER: Janet Switzer is not an attorney and is not dispensing legal advice. No information contained herein should be construed as legal advice being given by a legal professional, nor should it be construed as particularly appropriate for your specific circumstances. Additionally, since the above material was written, changes to the law may have occurred. Please consult your own attorney before embarking on any activity that affects your legal rights and obligations.

Do You Want to Share Your Business Ideas in this Blog?

2005-10-08T22:48:00.000-05:00

I know some of you have business ideas that you would like to share with our readers. Post your ideas in the comment section of this blog. And we will select and post the best and most relevant ideas in the main blog section for all to read. Your ideas must relate to how to be healthy, wealthy and successful.

The Ultimate Success Formula

2005-10-07T23:11:00.000-05:00

What is the ultimate success formula? Here it is:

Write down what you want to accomplish (i.e., your goal).
State the reason you want it (i.e. your why).
Write down the date you intend to accomplish your goal (i.e., your when).
Specify what you have to do to accomplish your goal (i.e., your how).
List all the people you need to help you get what you want (i.e., your team).
Identify the approaches that are not working, then change them (i.e., your challenges).
Identify the approaches that are working, then reinforce them (i.e, your strengths).

Helpful Ideas for Achieving Optimal Health and Financial Prosperity

2005-10-04T21:28:00.000-05:00

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